Playable

An overview of what you can find under Activity > Statistics

Understanding campaign statistics

In this article we provide an overview of tracking options and a practical guide on how to set them up in the platform

Tracking in the Playable platform

Necessary, functional, and statistical cookies used by Playable

Cookies set on Playable campaigns

Get consent from participants to use tracking and other cookies

Adding cookie consent to your campaign

How to set up tracking in your campaigns with GTM and GA4

Tracking events with GTM

Track user behavior in your campaign with Google Tag Manager dataLayer events

Tracking user behavior via dataLayer Events

In this article we dive into the funnel statistics and provide guidance on how to find, interpret, evaluate and optimize your campaign stats

Understanding the funnel statistics

Elaborating on how we count sessions; and how our new approach offer more accurate session statistics.

Statistics explained: How We Count Session

Niklas Cuthbert Mehlsen

Anders Lund

Andreas Grosen

Tracking the performance and success of your campaigns 

Campaign Analytics

Find answers and get help from Intercom Support and Community Experts

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