Integrations are used to connect your campaign to other platforms and/or activate a number of advanced settings for your campaign.
There are certain types of integrations you will use while building your game, and other types of integrations that are useful only once the campaign goes live.
This article will give you an overview of the integrations available in the Playable platform: either read the watch the video or read the text below
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Integrations can be found in the backend of the Platform under the “Integrations” tab. There are four main types of integrations:
Email provider
Statistics
Storage
Game plugins
Miscellaneous
Email Provider
This is the most common type of integration. This integration connects the Playable platform with your own email service provider, marketing automation platform or CRM/ESP system.
Examples of statistics are:
Apsis One
Mailchimp
Statistics
Statistics integration supplement the insights that you can find under the “Activity” tab of the platform.
Examples of statistics are:
Google Analytics
Pixel Tracking (inserting your tracking script in specific gameflow pages)
Storage
Storage integrations allow you to automatically export your statistics to an external source.
Examples of storage statistics:
Dropbox
FTP/SFTP
Game Plugins
This integration will be active and visible only when you are creating some games - usually knowledge games such as quizzes and personality tests.
If we take the example of a quiz, this integration will allow you to add advanced features such as, enabling multiple answers or uploading different background pictures for each question.
Miscellaneous
In miscellaneous integrations you can find all sorts of needed features.
Examples of miscellaneous integrations are:
Particle generator (adding falling images to your campaign, like snowflakes)
Bulk prizes