Maileon allows you to store participant data and manage communication through channels such as email and more. Through our built-in integration, you can automate the data transfer between Playable and Maileon.
In this article, we'll explore the process of configuring the Maileon integration in the platform. We will cover how to:
Add the Maileon Integration
To find the integration, go into the 'Integrations' tab on your campaign and select 'Add Integration.' In the following menu, select 'Email Provider' and scroll through the list until you find the Maileon option. Clicking it will start the setup process.
Maileon connects to Playable through an API key. This means that, if you are adding the integration for the first time, you will need to insert this information from your Maileon account.
You will need to select if a permission type should be added in the integration.
The permissions options are:
None
Single Opt-in
Confirmed Opt-in
Double Opt-in
Double Opt-in Plus
If you have previously set up a Maileon integration in Playable, you can reuse the configuration.
If you require further assistance in finding your API key, you can check out Maileon’s own documentation.
Configure the Maileon Integration
Once your API key has been added, you can start configuring what data should be sent from Playable to Maileon. The first section is 'General integration settings.' Here, you can define what to do with duplicates by setting whether the user's information should be updated or if a new contact should be created.
Select trigger
The trigger is the event that determines when data should be sent through the integration.
The triggers available depend on the placement of your registration form(s) and whether you have included prizes in the campaign.
Trigger name | Event that triggers data transfer |
Primary registration form submitted | Data is sent every time the primary registration form (containing the email field) is submitted |
Game completed | Data is sent as soon as the game status is known (winner or loser), only if the primary registration form has already been submitted. Note: this option is only available if registration form is placed BEFORE the game. |
Prize won | Data is sent when a regular prize has a winner assigned (whether or not the game has been completed) |
Bulk prize won | Data is sent when a bulk prize has a winner assigned (whether or not the game has been completed) |
Add additional conditions
It is possible to add additional conditions to the trigger. Together with the trigger, these must be met in order for the data to be transferred.
Using the form field option you can define a specific field in the registration form(s) that must be filled out.
With the advanced option you have the option to set up a data flow based on more complex conditions. For example, the trigger could be based on performance in the game or a specific selection or data input in the registration form.
Map data fields
You will "map" each field from your campaign to a field in Maileon using drop-down menus. This drop-down is how you select where in Maileon the data should be sent.
For each data point, you can select an existing field from Maileon to parse the data to.
At the bottom of this section, you can add static information if you want to track something that is true for every player but is not collected in the campaign automatically.
For example, you can use static information if you want to track Playable as the user "source" in your database.
Transactions
The integration allows for Playable to send over Transactions to the participants Maileon profile.
Once a transaction has been selected, open the field mapping options by clicking Field Mapping.
This will open a popover where you can choose which fields should be added to the transaction. You can map the same types of fields available in the regular integration: form fields, campaign information, static information and game flow information.
Fields can be mapped from a predefined list or manually configured.
For example, you can map the game flow status to transfer the game status as part of the transaction.
Test and troubleshoot the integration
We always advise that you test the integration by going through the actual campaign. The testing process will depend on what your triggers are, but we suggest that you test by submitting the registration form(s) and playing through the game.
In the activity tab, you will be able to check if the data has successfully been transferred to Maileon.
To learn more about how to test the integration, please read this Help Center article.
You can also find more information about troubleshooting integrations in our Help Center or Maileon’s own support resources.