This guide will help you design responsive ads for Midscroll format on mobile.
Viewport height
Responsive ads typically takes up 80% of the screen height. As this is the most common format, our recommendations are tailored to this viewport height. Keep in mind that this can be different from one publisher to another!
Graphical assets
Background size
The recommended background size is 750x1334 (9:16 aspect ratio) for optimal quality across different screen resolutions.
Game assets
Asset recommendations may vary based on the game type. Please refer to the game specific design guides for detailed recommendations.
General
Screen size
Topscroll is a responsive format that is designed to adapt across screen sizes.
To ensure your ad is readable across most leading mobile screen sizes, we advice that you optimize your design (including safe zones) for 375x667px, which is one of the most common screen sizes.
The above image example emphasizes the importance of keeping critical content like logos, text, and call-to-action button away from the exclusion zone. The recommended safe zones are highlighted on the sides.
On a 375x667px screen size, the usable space for your design is approximately 480px.
Taking the above guidelines into consideration can contribute to ensure a seamless user experience across various screen sizes. Summing up, we advice you always keep the following in mind when building responsive Playable ads:
Background size: Use a background size of 750x1334 (9:16 aspect ratio) for optimal quality across different screen resolutions.
Screen size: Optimize designs for 375x667px, one of the most common mobile resolutions.
Safe Zones & Exclusion Zones: Avoid placing important elements (text, logos, CTAs) in the exclusion zones.